Saturday 8 December 2012

Pepsi in Japan





      Although, Pepsi in Thailand faced with some problem but recently I have heard the news about the new beverage of Pepsi has released in Japan. Pepsi special, contains a proven fat-fighting ingredient called dextrin, a fiber that has been shown to block fat pile-up. It is really interesting, isn’t it? And I’m sure it is to be a good trend in Japan for many people who love health or want to taste strange beverage. Eh, I’m still wondering it can be fat-blocking? Is Pepsi special “fat-blocking soda” too good to be true?

According, FOSHU (Food for Specified Health Uses), products must meet the following requirements:


 - Effectiveness on the human body is clearly proven

- Absence of any safety issues (animal toxicity tests, confirmation of effects in the cases of excess intake, etc.)

- Use of nutritionally appropriate ingredients (e.g., no excessive use of salt, etc.)

- Guarantee of compatibility with product specifications by the time of consumption

- Established quality control methods, such as specifications of products and ingredients, processes and methods of analysis


The average American drinks 44.7 gallons of soda per years, according to 2010 statistics from the Beverage Marketing Corporation. That’s actually down from 51.5 gallons in 2005. So, it’s easy to see how consumers could be tempted by the idea of drinking a soda that actually helps them lose weight.



But, according to Forbes, pointed to an earlier study. In 2006, a study found dextrin-fed rats didn’t absorb the same level of fat as those rats that were fed dextrin, but also pointed out this testing wasn’t conducted with humans and may not have the same effect, and fundamentally, soda is still no matter what companies add to it.

      "It's true that naturally occurring soluble fiber that's present in oats, barley, cruciferous vegetables and the stuff in seeds and the skin of apples does help block cholesterol absorption," Melina Jampolis, a physician nutrition specialist and CCNhealth expert, told Forbes. "But there's no publicly available evidence suggesting that synthetic fibers do this, too."

       
           However, in the past Pepsi in Japan manufactured so many weird flavors. It can be either successful or fail. All of Pepsi in Japan with flavors you wouldn’t think would be possible. So, let’s follow me lovely readers.

1. Pepsi Azuki





An azuki bean-flavored limited edition Pepsi released in Japan on October 20, 2009. Azuki beans are red beans used in sweet meals, snacks and dishes in Japan.

2. Pepsi Ice Cucumber



Limited edition green, cucumber-flavored Pepsi sold in Japan in summer 2007. There were no cucumber involved to actually make it, just a combination of artificial flavors to achieve “the refreshing taste of a fresh cucumber”.
3. Pepsi Shiso

Limited edition green shiso-flavored soda introduced in Japan during summer 2009. Shiso is the Japanese name for perilla. The perilla herb is sometimes known as purple mint, Japanese basil or wild coleus.



4. Pepsi Baobab

A baobab tree fruit-flavored limited Edition Pepsi released in Japan on May 25, 2010 described to have a citrus taste. The baobab tree is a strange looking tree that grows in low-lying areas in Africa and Australia.




5. Pepsi White



Pepsi with yogurt flavor. A limited edition drink released in the winter of 2008 to coincide with the festive holiday season, marketed to appeal to people’s sweet tooth over the Christmas period.


6. Pepsi Blue Hawaii
A Limited Edition Pepsi released in Japan. A pineapple and lemon-flavored soda, blue in color.

7. Pepsi Red


Released in Japan sometime in 2006, it has a general ginger flavor and is somewhat spicy.

8. Pepsi Mont Blanc

A Limited edition Pepsi based on the French chestnut dessert. Sold in Japan for a limited time from October, 2010.







9. Pepsi Pink


 A Limited time for Pepsi Pink released in 2011. A strawberry milk flavor.




10. Pepsi Salty Watermelon
Released on May 28,2012 and can feel traditional Japanese summertime.










           Furthermore, in my opinion Pepsi has created the weird flavors and has its own specific characteristics which it always gets a new consumer to buy it for taste. In addition to, they can adapt original ingredient with cola to connect with traditional, culture, period of time (summer, winter). Especially, there are several of flavors to choose so that make consumer want to taste all of them. Perhaps it can get a new target groups from something be strange. If it’s possible I wish to get some commend below whatever you want to say.















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